A method for displaying on a viewer information processing system with an interface to a display (a device for rendering audio and video), a set of multimedia segments to form a multimedia presentation. The method comprising the steps of receiving the play-list, wherein the play-list is a list of instructions for rendering each of the multimedia segments, and the sequence of the multimedia segments in the play-list is directed by the provider of the presentation; receiving multimedia segments and rendering the multimedia segments received based on the play-list. In accordance with another embodiment of the present invention, an information processing system and computer readable storage medium is disclosed for carrying out the above method.