A communication system (100) has a portal (110), a subscriber (108), a plurality of content providers (112), and a communication network for providing communication between the portal, the subscriber and the plurality of content providers. The components of the communication system are programmed to transmit to the subscriber from the portal an available selection of the plurality of content providers, select at the subscriber a select one of the plurality of content providers, and transmit content provider registration corresponding to the selected content provider from the portal to the selected content provider.