A wind-resistant, souvenir-collecting beach towel with hidden pockets has a towel portion, a compartment at one end of the towel portion, an opening accessible from the underside of the beach towel opposite the edge of the end of the towel portion where the compartment is, and a souvenir receiving portion forming a perimeter around the towel portion and having apertures where ball bungee cords and pegs are secured. The compartment has a top and a bottom layer and is attached to the underside of the towel portion and has hidden pockets. Some of the hidden pockets have openings recessed from an outside edge of the compartment such that the opening is not exposed to the environment and is not visible to passersby, and one of the hidden pockets is accessible only through the opening.