A method and apparatus for facilitating a business process communication and managing business processes. First business process data is obtained from at least one first trading participant and processed at a process management platform configured to automatically determine second trading participants to satisfy the first business process data. A second protocol is identified for conducting business transactions used by the second trading participants. Second business process data is generated from the first business process data. The second business process data includes a set of transaction messages having a data format in accordance with the identified second protocol. The second business process data is transmitted from the process management platform to the second trading participants. The first and second trading participants conduct the business transactions in accordance with their respective protocols for conducting business transactions. The process management platform is configured to process at least one proprietary transaction definition format.