A personal device for releasing the aroma of an essential oil includes an inner flexible container received within a rigid outer shell that is open on opposite sides to expose side portions of the inner flexible container. An interior chamber of the flexible container is partially filled with cotton or other fibrous material and a charge of an essential oil that saturates the cotton material. A cap fitted to an open top end of the flexible container includes a flip nozzle with a ball valve. The flip nozzle is operable between a lowered position to close the ball valve and seal the open top of the flexible container closed, and a raised straight up position to open the ball valve and permit release of beneficial aromas of the essential oil from an open end of the nozzle upon squeezing the exposed sides of the flexible container while holding the nozzle below the user's nostrils so that the aromas are released for direct inhalation through the user's nostrils.